DETAIL IS EVERYTHING!
I pay very close attention throughout the planning process to ensure your event and live programs are perfectly planned.
Whether the event is a black-tie affair, an annual gala, a golf tournament, a private donor event, or an awards luncheon, I know how to create experiences that'll dazzle your guests and be fondly remembered long after the event is over.
Non-profit events, in particular, must be well thought out to meet financial goals & objectives. I'll appropriately match the event, the audience and the venue to deliver an event YOU are proud of! With great respect for the budget, I'll create the right ambiance, incorporate the theme into the décor, and seek out those heart-felt opportunities to engage the audience from the moment the doors open.
ENGAGE THE AUDIENCE!
Engaging and holding the interest of the people you’ll have in attendance matters the most. The best events are those in which every detail for production has been strategically addressed, given careful thought and only then put into action.
EVENT DESIGN & TECHNICAL DIRECTION FOR
Event Design & Production is where the “heart” of your event lives. It’s where we’re able to determine what emotions we want to elicit from the audience. As we go through the production development, we’ll find those places in the timeline where we can best use lighting and music to enhance the emotional and visual experience for your audience.
I work collaboratively with your team to develop a fluid program that is scripted from start to finish. Once we identify who is presenting, where they fit into the event flow, and the overriding purpose for each presenter to connect with the audience, we’ll begin the production process with a high-level event flow timeline.
From there, our next step is to design a branded main program power point in tandem with writing a professional script and a secondary production script that’s utilized by the A/V crew to make sure everything is timed down to the second.
CUSTOMIZED SLIDE DECKS & SPONSOR LOOPS
Slide Deck: From the moment guests enter the event space, you want to visually immerse them into the experience. Carry the branding and aesthetics to the big screens to pull them in and engage the senses. And remember that "less is more" when it comes to utilizing Power Point. Having a trained professional designing customized slides will pay off in spades during the live presentation as every person in the audience pays rapt attention to what's being said on stage.
Sponsor Loop: Depending on how many sponsors are involved in the event, we also will design a “sponsor loop” deck that contains all the sponsor logos and is branded to complement the event theme. This loop is played when the doors open and until the main program begins. It’s a wonderful way to embrace the sponsors and deepens the visual experience when guests walk into the ballroom.
WHEN THE DOORS OPEN, YOUR EVENT IS LIVE...AND YOU DON'T GET ANY DO-OVERS!
Entrusting my company to plan your event will make the event one your guests positively remember for years to come.
FIND THE HEART OF YOUR EVENT!
My attention is focused on incorporating elements that add HEART to your event without ever losing focus of the overall goals!
People have the desire to interact with one another and participate in events that have a sense of purpose! People want EXPERIENCES and that's how I approach every planning component for my clients.
As a strategic planning expert, I guide you to ensure the flow of planning runs smoothly. This is what leaves us open to keep adding exciting surprises to an event without ever compromising deadlines or quality while deepening those all important relationships with stakeholders, sponsors, and VIP's!
I'll lead the way, leaving you confident that each stage of development operates efficiently with clear communications and directives. The result? You experience less stress throughout the planning process and your team buys into the excitement of opportunity!
DON'T FORGET ABOUT YOUR SPONSORS!
This doesn't necessarily have to be fancy or highly decorative but there does need to be an overlying message that guides the program.
While the budget is being developed, Sponsor procurement (rates, packages) need to be decided upon.
An informative and eye-pleasing Sponsor prospectus is designed and distributed electronically. Follow up personal invitations are done by the planning committee or internal staff.
I effectively collaborate with Sponsors as a liaison to decide how to best maximize a Sponsor's participation through marketing opportunities that increase exposure, generate good will in the relationship and demonstrate a sleek level of professionalism to your client.
SOCIAL MEDIA EXPOSURE
There's never been a better time than NOW to provide social media exposure for sponsors. Not only does it elevate the credibility of your event, you'll have another reason to nurture the relationship.
There's a detailed strategy behind the thought process of event marketing. Contact me to learn more!